Affiliate Odyssey

A Journey Into UK Affiliate Marketing

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Do One Thing. Do It Really Well.

May 7th, 2008 · No Comments

So, this morning I’ve been watching and digesting Jeremy Palmer’s first webinar in The Black Ink Project.

What a beauty.

This is just about as valuable a resource as you’re ever going to find and incredibly, it’s free!

Here are some nuggets I took away from the 79 minutes:

  1. No niche is too competitive.
  2. Look for niches where you have knowledge or experience or passion and preferably all three - this is more important than what the niche is. Zac Johnson has a post today which pretty much reiterates what Jeremy is saying.
  3. Look to take a small part of a large pie or a large part of a small pie.
  4. Where niche magazines are on newsagents’ shelves, there’s gold to be mined.
  5. Stop chasing markets and market conditions - stick to what you know as per number 2.
  6. Direct linking is still a great way to test a merchant’s viability in terms of conversion.
  7. If you’re running an affiliate campaign at under 1% conversion, it’s time for a rethink.

Jeremy’s mantra for affiliates is “Do One Thing. Do It Really Well”.

It’s time to choose.

It’s time to win.

Tags: Black Ink Project

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